Popularising vegetable oil was a gradual process that began at the beginning of the 20th century. It began after a patent for a new vegetable oil-based product called Crisco was filed by soap manufacturer Proctor and Gamble in 1910. A record amount of money was spent on the advertising campaign that began shortly thereafter. (The Atlantic, online; April 26, 2012)*
In the following clip, I introduce myself and talk a little about my source of information.
The Rise of Vegetable Oil
They had hydrogenated (hardened) vegetable oil (predominately cottonseed oil) into a substance resembling lard. It was their version of margarine.
The advertising campaign
To convince people to forego their usual preferences, they hired the J. Walter Thompson Agency, America’s first multi-service advertising agency with its team of professional writers and artists, who targeted homemakers, home economists, grocers, restaurants, and nutritionists.
They mailed out samples of Crisco. In the streets, they handed out free doughnuts that had been deep-fried in Crisco.
Women who purchased the new industrial fat got a free cookbook of Crisco recipes. It opened with the line, “The culinary world is revising its entire cookbook on account of the advent of Crisco, a new and altogether different cooking fat.” Recipes for asparagus soup, baked salmon with Colbert sauce, stuffed beets, curried cauliflower, and tomato sandwiches all called for three to four tablespoons of Crisco.
Health claims on food packaging were then unregulated, and the copywriters claimed that cottonseed oil was healthier than animal fats for digestion. Advertisements in the Ladies’ Home Journal encouraged homemakers to try the new fat and “realize why its discovery will affect every family in America.” The unprecedented product rollout resulted in the sales of 2.6 million pounds of Crisco in 1912 and 60 million pounds just four years later. This new food bolstered the bottom line of a company whose other products were Ivory Soap, Lenox Soap, White Naphtha Laundry Soap, and Star Soap. It also helped usher in the age of margarine as well as low-fat foods. (The Atlantic, April 2012)
It wasn’t until the 1990s that the danger of heart disease associated with trans fats was recognized by mainstream medicine.
By that time, however, the general consensus was that cooking with vegetable oil (which doesn’t contain trans fats) was a much healthier alternative to lard or dripping.
This had firmly taken root in English speaking countries, and it’s an idea still backed by “orthodox” doctors.
World wide consumption of vegetable oil
Consumption of vegetable oil worldwide continues to rise even now (see graph below), while evidence of the damage it causes continues to be suppressed. (Wallach, 1999)*
Could the rise in vegetable oil be related to the rise of cancer rates?
If you are a fan of vegetable oil and you’ve noticed brown spots on your skin, it is an indication of billions of these spots on your brain, the backs of your eyeballs, and every other organ in your body.
Since the late 70s, there has been incontrovertible evidence that vegetable oil stays in the body much like trans fat.
It turns rancid producing oxidization stains (brown spots and gold discoloration) and free radicals which lead to cancer.
High intakes of vegetable oils, including salad dressings and cooking oils, concurrent with a selenium deficiency, is the quickest route to heart attack and cancer. (Wallack, 1999. p. 263)
Everybody needs antioxidant supplements
The damage done by vegetable oil can be cleaned away by supplementing with antioxidants. This can also be done to clean away the discoloration left in the lungs from smoking. The combination of selenium, and vitamins A, C, and E, with their powerful antioxidant function, will do this.
Vitamins don’t work without minerals
It is important to point out at this point that vitamins need to be activated by the presence of a mineral before they can do anything and a mineral for them to finish. No biological reaction in the body is exempt.
Furthermore, mineral supplements need to be of the right kind, for maximum absorption and safety.
Plant-derived colloidal minerals
- Plant-derived colloidal minerals are the only type of mineral that our bodies are designed to absorb, providing up to 98% absorption.
- Plant-derived minerals are the only types of minerals that are completely safe and non-toxic.
- Plant-derived colloidal minerals have a unique molecular structure and excess minerals are flushed from the body within hours leaving no toxic build-up whatsoever, and what
- Plant-derived colloidal minerals are what Youngevtiy uses in their Healthy Body Paks
Getting sick is becoming more and more expensive, you can’t afford to get sick. To avoid sickness and disease I would assuredly and recommend nutritional supplements.
In the livestock industry, framers swing into action at the first sign of a mineral deficiency. They’ve been doing this since the 1950s.
They know more about the consequences of mineral deficiency than 95% of doctors.
Take white muscle disease for example (in humans it’s called muscular dystrophy), just ask any of them what they do to prevent it. They’ll tell you straight away that they supplement their animals’ feed with selenium.
The disease has been eliminated.
Yet doctors will tell you that there is no way to prevent this disease in humans because it is genetically transmitted.
I hope you found this article helpful, I know many people are aware of the connection between minerals and the immune system but I also know that there are many more who don’t and I am passionate about this subject.
If you have any feedback or questions or anything at all to say, I would encourage you to participate in the comment section below.
Thank you for reading.
firstname.lastname@example.orgMineral Deficiency Diseases 30 nutritional remedies for common diseases
Appendix: Selenium is effective against many things
Selenium Deficiency Diseases
- “Age spots” and “Liver spots” (put there by vegetable oil)
- Muscular weakness
- Myalgia (muscle pain and soreness)
- Muscular dystrophy (known as white muscle disease in livestock)
- Heart palpitations
- Atrial fibrillation
- Liver cirrhosis
- Pancreatic atrophy
- Low birth weight
- High infant mortality
- SDS (sudden infant death syndrome)
- Cystic Fibrosis (congenital)
*How Vegetable Oils Replaced Animal Fats in the American Diet, Drew Ramsey, and Tyler Graham. April 26, 2012: online publication, The Atlantic – Reprinted from The Happiness Diet (c) 2011 by Drew Ramsey, MD, and Tyler Graham. Permission granted by Rodale, Inc. Available wherever books are sold.
*Dead Doctors Don’t Lie, Dr. Joel Wallach, 1999